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Tony Hawk Leads Dynacraft's HuckJam Bike Launch at Interbike 2007


Action sports pioneer Tony Hawk made a special guest appearance at Interbike 2007 today as part of Dynacraft's introduction of its new Tony Hawk HuckJam bike lines. Following a brief question and answer session with the press, Mr. Hawk and BMX rider Mike "Rooftop" Escamilla signed autographs and posed for pictures for the enthusiastic Interbike crowd. Hundreds of show attendees gathered at the Dynacraft booth to meet Mr. Hawk and Mr. Escamilla, some waiting in line for almost an hour.


"The crowd's response to Tony and Rooftop was overwhelming," said Dynacraft Managing Director John Bisges. "Having these two great athletes with us at Interbike 2007 made the launch of Tony Hawk HuckJam and HuckJam Signature Series bikes even more successful." Mr. Bisges added: "Reaction to the bikes has been extremely positive."


Dynacraft introduced a total of 25 Tony Hawk HuckJam bike models at Interbike, showcasing two distinct product lines. Each of the lines contains a broad assortment of styles, sizes and prices. Tony Hawk HuckJam Series bikes, priced from $110 to $250, are for Dynacraft's mass merchandise customers. They were created for kids and entry-level recreational riders. Tony Hawk Signature Series bikes, priced from $300 to $3,000 are for serious bike enthusiasts. They will be distributed through Dynacraft's Specialty Retail Group to sporting goods chains and other specialty retail customers. All Tony Hawk HuckJam bikes feature higher end components, innovative paint finishes, new types of frames, and cutting edge decal and graphics packages. Tony Hawk HuckJam Series and Tony Hawk HuckJam Signature Series bikes will be in stores beginning Spring, 2008.



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