VariTalk, LLC and VoiceOne(TM) Communications, LLC, a subsidiary of VoIP, Inc. (BULLETIN BOARD: VOII) , announced today they have begun working together on what many would say is the most successful Internet and mobile marketing campaign ever for Time Warner-owned New Line Cinema's, #1 box office movie "Snakes on A Plane."


The campaign empowers movie fans to create and send personalized phone and E-mail messages in the voice of Samuel L. Jackson. The official film site is online at http://www.snakesonaplane.com/.


Unlike most voice service applications, VariTalk's super-personalized marketing campaigns are on-demand arrangements - with people reacting to promotions, television and radio commercials, and especially word of mouth.


"VoiceOne's proprietary software platform meets the demand with scalability that most hardware-dependent providers cannot match without significant lead time. And VoiceOne's proven technology meets an additional requirement: bullet-proof reliability," explained VariTalk's former CTO and newly named Chief Executive Officer Frederick Lowe.


"When Snakes on A Plane took off, VariTalk was faced with a challenge: record call volume. VoiceOne stepped in quickly and seamlessly, enabling the Company to make immediate improvements in capacity and reliability."


"We are pleased to have come together with VoiceOne. With effectively infinite scalability and 100% delivery success we're sure to rely on them for many future campaigns of this type," Lowe said.


VoiceOne's Chief Technology Officer Shawn Lewis commented, "We are thrilled to be working with VariTalk on creative and successful marketing campaigns like this one. Our technology is scalable, flexible and reliable, so companies like VariTalk, who are on the leading edge of providing new ways to market products and services, can know their campaigns are going to work well technically."